GRIDS + DIVINE PROPORTIONS.

Produce a body of work that explores 4 functions.

Looking at form, function & layout
Practice of type, layout, image and format.
Fundamental principles of type.
Type composition - typeissexy.com
Over the weeks mini thumbnails - looking at grids there's grids to everything.
Body of work deconstructed, mark ups of an original layout text boxes,image boxes and
thumbnail ideas.
Full drawn up dimension proportion layout. 
MANDATORY REQUIREMENTS - research for context

FIBONACCI SEQUENCE

Sequence ratio 8:13

This sequence is not only evident within design but is also in nature
Human face follows the ratio.

Renissance paintings

Sequence of numbers in which each number is the sum of the two preceding numbers

1, 1, 2, 3, 5, 8, 13, 21, 34, 55, 89 etc.

Fibonacci sequence creates the paper sizes - all based on proportions

Also helps with type - eg. 55pt for a heading - complimented with body text in 34pt

We were then asked to practice the sequence on square paper, I experimented with 3 different sizes. I found this task quite easy to follow.

We then broke up the page experimented with the Fibonacci layout further.

DIVIDING THE PAGE

Golden section


Rule is 8:13 - Fibonacci sequence is directly linked

1.62 is the golden paper size and it's principles can be used as a means of achieving balanced 
design


Also known as the golden rectangle

RULE OF THIRDS:

• The concept of the golden ration can be simplified to the rule of thirds
• The rule of thirds governs the placement of points of interest in a scene
• Divide any given image into thirds both horizontally & vertically 
• 9 square grid
• According to the rule of thirds, the verticals of those line

FOCAL POINTS - top centre and centre

INFORMATION POINTS - broken top boxes into 3 as well - navigation bars etc

DECONSTRUCTING A LAYOUT

Finding the rule of thirds looking at focal points and information points. 

The first layout I tested broke the rule of thirds and second some what followed it. I think the rule of thirds is very helpful when it comes to constructing a design and making certain areas and stand out to the audience. However I do prefer layouts that break a grid and are experimentation with content.

 Finding the layout : headings, subheadings, body copy, footers and images.

We were then asked to deconstruct a page identifying the things above. I found this task interesting as you could see all the different text boxes and alignment that is put in to make a layout.